PV Sindhu Invests in, Becomes Brand Ambassador for Greenday’s ‘Better Nutrition’

PV Sindhu Invests in, Becomes Brand Ambassador for Greenday's 'Better Nutrition'

June 3, 2024 | Author: News Desk

 Two-time Olympic medallist and world champion shuttler P V Sindhu on Monday announced her investment and brand ambassadorship with Greenday’s ‘Better Nutrition’ brand, which aims to combat micronutrient deficiencies in India through biofortified foods.

Sindhu’s partnership with Greenday targets both consumer health and farmer prosperity by enhancing staple crops’ nutritional value.

“I am thrilled to collaborate with a brand that is addressing the critical issue of nutrition deficiency in our country,” Sindhu said in a statement. The start-up however did not disclose the investment figure.